All practice niche Articles
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1.7KContact LensesTricks of the Trade to Moving Specialty CL Patients Efficiently Through Your Practice
Mastering patient flow for specialty contact lens patients.
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3.8KMarketingIndependent Optometry’s Branding Problem & What You Can Do About It
Differentiating in a sea of glasses & contact lens providers.
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1.9KNews Briefs ArchiveReader Poll: Do You Offer Low Vision Services?
Do you work with low-vision patients?
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644Diagnostic InstrumentationHow I Managed to Do 25 Additional Specialty CL Fits in ’23, Generating $60K More in Revenues
Technology to up your specialty CL game.
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1.5KContact LensesHow I Made Medically Necessary Contact Lenses a Practice-Builder
Growing a profitable medically necessary contact lens niche.
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2.4KPractice TransitionsHow the Right Practice Partner Can Serve as a Practice Specialty Launchpad
Finding an organization to partner with that accelerates specialized care.
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2.3KKeratoconus‘Identifying and Managing Keratoconus’ Webinar Available Online
A webinar to help you up your game in keratoconus diagnosis & management.
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1.8KContact LensesWhat You Need to Know to Launch a Scleral Lens Niche
Building blocks of a thriving scleral lens practice.
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1.5KPractice ManagementThe Huge Opportunity to Build a $800,000+ Per-Year Vision Therapy Practice
Sponsored Content By ROB Editors Vision therapy (VT) can change the lives of patients, helping young people excel in school and beyond....
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2.8KPractice Management3 Post-Pandemic Opportunities to Create Happy Patients & $100,000+ Annually
New opportunities emerging to help patients & practices.
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1.7KMyopia ManagementCapturing an Opportunity to Enhance Care & Greatly Expand Profitability
By ROB Editors The threats to eye health from myopia have been well established, and are motivation on their own to take...
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2.1KMyopia ManagementIs Myopia Management Right for My Practice? 5 Questions to Ask Yourself.
Questions to ask yourself before launching myopia management services.
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3.6KDry EyeHow We Built a Dry Eye Practice Generating $100,000+ Annually After Just 2 Years
Keys to creating a fast-growing dry eye niche.
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5.6KContact LensesThe Rebranding Projected to Increase Specialty CL Patients By At Least 20%
One OD's transformative rebranding of a part of her practice.
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3.6KPractice ManagementSpecialized Care + Patient Financing = Thriving Despite a Pandemic
A resource that can encourage patients to get treated and make a purchase.
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2.7KHealth & WellnessThe Practice Sub-Specialty that Added $100,000+ Annually to My Practice
A significant care & growth opportunity.
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7.7KDry EyeHow I Created a Dry Eye Disease Center With 20-30% Year-over-Year Growth
Strategies for building a highly profitable dry eye niche.
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10.5KPractice Management3 Actions that Took Us from a $750,000 to a $2.5 Million Practice
Decisions that can grow a practice to above $2 million annually.
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2.2KContact LensesHow We Created a Specialty CL Niche with 5% Year-Over-Year Growth
Key ways to maximize specialty CL care & profitability.
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3.2KOphthalmic LensesSecrets to Selling Sports Eyewear from the Owner of a Sports Vision Practice
Eyewear that protects patients from injury & generates revenues.
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3.7KDry EyeHow I Launched a Dry Eye Center that Increased Practice Income 11% the First Year
Tips on launching a dry eye center in your practice.
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4.6KDoctor Patient RelationsHow I Am Creating a Presbyopia-Focused Practice
How one doctor is focusing on presbyopia care as a key to practice growth.
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3.7KProfessional Development6 Steps to Become a Chief Vision Officer
Why I am a "chief vision officer," and not a "president" or "CEO."
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Marketing
Tips to Promote Your Specialty in a Competitive Market
Let your community know what you're best at.
