Sponsored Content Contact lens ordering platform enhancing patient experience and providing strategic tools to support my patients’ needs By Janelle Davison, OD*...
Proven strategies to increase per-patient revenue.
Numbers-based look at the future of independent optometry.
Seeing through the patient’s eyes By Ronald P. Snyder, OD, FAAO Nov. 4, 2025 During my 50 years of practice as an...
Tailored care tips for our older patients By Pamela Miller, OD, FAAO, JD, FNAP Oct. 29, 2025 Several years ago, a senior...
The tipping point for achieving your target practice growth.
The journey of practice modernization and looking for services, such as special photography, to stand out By Jason Davis, OD Oct. 22,...
The many benefits of a truly modern office By Michael K. Shaheen, OD Oct. 1, 2025 Let’s be honest: it’s 2025 and...
FAQs about Kno2 By James E. Grue, OD, Ronald P. Snyder, OD, FAAO Oct. 1, 2025 In February 2014, Carequality was launched....
Creating a differentiating patient experience.
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
Planning for the new year in early fall By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Sept. 17,...
Office remodel powering significant practice growth.
Catching and turning around big marketing mistakes.
Access has been expanded to Avulux lenses.
Game-changing price quote software, Crystal PM integration.
Optimizing virtual employees.
Two transformative vendor partnerships.
Improving patient collections.
Improved resource for private practices.
How to efficiently add more locations By Thanh Mai, OD August 20, 2025 Friend: “Thanh, I’m thinking about opening another office or...
Practice technology that powers impressive growth.
Managing costs in unstable economic times.
Increasing eyewear capture rate.
Creating engaged teams that keep your patients engaged too.
Investments that transformed a rural practice.
Optometry risk management By Thanh Mai, OD July 23, 2025 In optometry, applying pot odds means shedding habits that seem “safe” but...