All optometry Articles
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1.5KFinancesTariff-Proofing Your Practice: Bolstering Profitability in Uncertain Times
Managing costs in unstable economic times.
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1.2KNews BriefsTopcon’s New Cloud-Based Retinal Screening Technology Acquisition
Topcon's new cloud-based retinal screening technology.
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827News BriefsHave You Experienced Gender Bias/Sexual Harassment in Optometry?
Share your experience with gender bias and sexual harassment.
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1.2KStaff ManagementMy Practice Survives Without Me Every Summer. That’s the Point.
Creating a practice you can step away from.
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1.2KNews BriefsAceclidine-Based Presbyopia Eye Drop Approved by FDA
A new eye drop option for treating presbyopia.
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1.0KGeneral ManagementLayers of Support Increase Efficiency in Office
A program empowering promising employees.
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1.3KCold StartChoosing the Right Name for My Practice: What I Learned
Strategizing the perfect practice name.
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2.6KFrom Our EditorsThe Pot Odds of Optometric Risk: When Playing It Safe Is Riskier Than You Think
Optometry risk management By Thanh Mai, OD July 23, 2025 In optometry, applying pot odds means shedding habits that seem “safe” but...
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1.2KManaged CareSurviving Low Insurance Reimbursements: Strategies to Keep Profitably Thriving
Beating the negative impact of low reimbursements.
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1.3KNews BriefsMajor Optometry Legislative Wins Including Physician Pay Hike and Tax Relief
Optometry advocacy wins in H.R. 1.
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2.8KContact LensesManaging Digital Eye Strain to Help Patients AND Grow Your Practice
Maximizing the benefits of digital eye strain treatment.
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2.1KManaged CarePart 4: Impact of Ending Dependence on Managed Care
Impact of ending reliance on managed care.
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1.1KMarketingImplementing a “Dream 100” Marketing Strategy in Your Practice
Reorienting marketing to optimize patient referrals.
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1.5KSoftware Solutions/EHRHow We Use Technology & Our Own Special System to Speed Discreet In-Office Communication
Discreet communication solutions in optometry.
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1.9KFinancesThe 10x ROI of Investing in Yourself—and the Advisors Who Understand Optometry Best
How to choose and manage a financial advisor By Vittorio Mena, OD, MS June 25, 2025 In my last column, I stressed...
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1.2KGeneral ManagementSpecific Ways to Leverage Vendor Reps to Increase Profitability
Turning vendor reps into your practice's best friends.
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1.2KNews BriefsNew Vision Screener Designed Primarily for Pediatric Patients
New handheld vision screener.
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919LensesThe Innovative Lenses Changing the Lives of Our Patients with Migraines
Changing patient lives and practice prospects.
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1.6KGeneral ManagementEmbracing the Intersection of Technology for the Health of Our Practices
Programs that equip ECPs with the tools and resources for success.
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1.3KFramesCreating a Trunk Show that Generates $30K-$50K in Gross Sales in Just One Day
Dramatically increasing frame sales.
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786Contact LensesThe Daily Multifocal Lenses that Increased Patient Retention by 30%
A new approach for astigmatic patients.
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1.8KCold StartFrom Vision to Reality: The Consultancy Helping Me Build the Practice of My Dreams
What you need to launch a cold-start.
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883Myopia ManagementThe Collaborations in Myopia Management that Led to a 40% Boost in Patient Referrals
Amplifying your myopia management practice.
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1.3KFinancesBuilding Your Practice Backward with Help From the Most Important Number in Your Business
Growing revenue by analyzing a key business number.
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1.6KDry Eye And AestheticsThe Strategy and Investments Helping Me Launch My Specialty Practice
What a specialty practice requires to successfully take off.
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1.2KMyopia ManagementEmbracing Myopia Management with Right Practice Partner: A Journey Beyond Conventional Optometry
Providing life-changing myopia management.
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1.6KGeneral ManagementWhat to do to Avoid Malpractice Claims
Protecting yourself from malpractice claims.
