All optometrist tips Articles
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946Professional DevelopmentBored or Burned Out? How to Tell the Difference.
Distinguishing between boredom and burnout.
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956General ManagementThe Power of Early New Year Planning: Growing Our Patient Visits by 14% and Profits by 9%
Planning for the new year in early fall By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Sept. 17,...
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920From Our EditorsA Key Financial Defense Strategy Many ODs Overlook
Creating a plan for long-term financial protection.
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998Contact LensesThe Daily Disposables Approach That Led to a 91% Patient Conversion Rate and Tripled Our Profit per Sale
Moving more patients into daily disposable contact lenses.
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2.6KFrom Our EditorsThe Pot Odds of Optometric Risk: When Playing It Safe Is Riskier Than You Think
Optometry risk management By Thanh Mai, OD July 23, 2025 In optometry, applying pot odds means shedding habits that seem “safe” but...
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1.2KManaged CareSurviving Low Insurance Reimbursements: Strategies to Keep Profitably Thriving
Beating the negative impact of low reimbursements.
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2.8KDry Eye And AestheticsBuilding a Million-Dollar Dry Eye Niche—Peer Tips for Real Practice Growth
Powerful dry eye investments.
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1.1KFrom Our Editors“What Do You Think?”: The Best Leadership Lesson I Ever Wrote on a Post-it Note
Building leaders by spurring them to answer their own questions By Laurie Sorrenson, OD, FAAO July 9, 2025 After practicing optometry for...
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783Contact LensesThe Daily Multifocal Lenses that Increased Patient Retention by 30%
A new approach for astigmatic patients.
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1.8KGeneral ManagementThe Best ROI for Optometrists?
The key relationships that create your greatest ROI.
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1.2KContact LensesHow We Generated $60,000 in After-Hours CL Sales
Technology that changes the trajectory of your CL sales.
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2.4KFrames8 Actions to Take to Keep Patients from Walking with their Prescription
Optometry patient retention and sales strategies.
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1.5KContact LensesHow We Increased CL Profitability 30% & Are Planning to Drive $10K More Profit Per Patient by Age 70
Boosting contact-lens profitability.
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2.7KGeneral ManagementYear-End Review: Saying Thank You & Noting What to Do Better Next Year
Expressing gratitude & conducting year-end review.
