All optical marketing Articles
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906FramesProfitably Executing a 400% Increase in Frame Selection
Creating a highly profitable optical.
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805FramesInspire Patients to Say “YES” to the Specs Without It Feeling Salesy
Turning opticians into patient-pleasing, high-producing salespeople.
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999FramesHow We Maintain 70% Capture Rate
Strategies for enhancing your eyewear capture rate.
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1.0KFrames8 Actions to Take to Keep Patients from Walking with their Prescription
Optometry patient retention and sales strategies.
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2.2KFrames7 Ways to Increase Sales in Your Optical
Optical profitability strategies.
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1.9KPractice ManagementWhat the Owner of 14 Vision Franchises Can Teach Small Independents
Strategies for independent ODs to grow your business.
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855Insights From Our EditorsWho Should Get the “Freebies” in an Optometry Practice?
Optometry vendor incentives and fair practices By Laurie Sorrenson, OD, FAAO Dec. 4, 2024 In the world of optometric practices, it’s not...
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2.3KFramesChange the Patient Conversation from ‘Cost’ to ‘Savings’
Increasing optical sales through patient engagement.
