All optical dispensary Articles
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376FramesThe Right Frame Inventory Is About Strategy
By Alex Martin, OD August 11, 2026 After reading both perspectives on frame inventory from The Divide, I don’t think either doctor...
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470FramesFrame Inventory: Less Is More or More Is Better?
August 11, 2026 The frame inventory debate comes down to whether a tightly curated frame board that reduces choice overload or a...
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1.1KFramesCustomizable Eyewear: A New Way to Keep Patients in Your Optical
One base frame, endless styles and a powerful edge for our practice By Christian Rottner, OD July 28, 2026 Pair Eyewear is...
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335LensesThe Two-Lane Optical: Beyond Routine Eyewear Sales
Separating routine vision retail from therapeutic prescribing By Adam Ramsey, OD July 23, 2026 I’ve learned that optical is really two businesses...
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2.3KFramesWhat Opticians Need Most From Practice Owners (and How It Fuels Profitability)
Empowering your opticians.
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2.4KGeneral Management8 Strategies Proving Invaluable to Our Practice Growth & Profitability
Optometry practice profitability strategies.
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1.9KFramesHow We Maintain 70% Capture Rate
Strategies for enhancing your eyewear capture rate.
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2.0KContact LensesHow We Made Contact Lenses a Million Dollar Business in Our Practice
Making contacts lenses a patient-pleasing profit center.
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2.3KContact LensesHow We Increased Our Opticians’ Biweekly Sales by More Than $5K
Optical dispensary profitability strategies.
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4.1KFramesHow I Manage My Frame Board to Sell As Many Plano Sunglasses as Non-Sun Prescription Eyewear
How to catapult your plano sunwear sales.
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3.8KFramesHow I Designed Optical Displays Delivering $600 Per-Patient Average Revenue
Creating optical displays worthy of a high-end dispensary.
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4.4KFramesHow We Increased Frame Capture Rate 20% in 3 Years
Specific actions to positively impact frame capture rate.
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7.7KFrames3 Things to Teach Your Opticians to Double Multi-Pair Sales
Teaching opticians how to sell more multiple pairs of eyewear.
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Finances
The Resource that is a Key Contributor to My 88% Eyewear Capture Rate
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
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7.8KFramesThe Optical Resource Spurring Efficiency, Lowering Costs & Powering More Sales
A practice resource that could spur great profitability.
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5.8KFrames10 Steps to Double Your Optical Sales Within One Year
Easy ways to get huge results in optical sales.
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3.7KGeneral ManagementThe Huge Practice Growth Mistake You May Be Making
Why you may be neglecting a big practice growth opportunity.
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5.1KFramesDevelop a Specialty: Tinted Sportswear Lenses for Individual Sports
Provide specialized sports sunwear to patients.
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3.5KGeneral ManagementThe Flexible Financing Program Changing Our Customers’ Lives & Strengthening Our Business
Sponsored Content By Bill Butler Chief Operations Officer, Eyemart Express July 21, 2021 Your patients, like most of us, have been under...
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5.1KLensesThe Optical Lab Skyrocketing My Optical Revenue & Creating Highly Satisfied Patients
Finding the best optical lab to serve to patients & increase profitability.
