All opinion Articles
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674OpinionsPoll: Are You Masking Up Again?
Poll seeks to find out if ODs and patients are masking in the office again Jan. 12, 2026 Take this quick poll...
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3.7KGeneral ManagementThe Huge Practice Growth Mistake You May Be Making
Why you may be neglecting a big practice growth opportunity.
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3.7KPatient EngagementWhy Patients Are In Your Chair & 4 Ways to Ensure They Leave Happy
By Diane Palombi, OD May 26, 2021 When you’re a practice owner, as I was for 12 years before retiring, it’s easy...
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6.0KGeneral ManagementThe Solution to the End of the Perennial Eyeball Wars
Optimizing scope of practice to better serve the public & grow professionally.
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2.5KProfessional DevelopmentHow I Became an OD & Learned to Optimize Forks in the Road
One OD's path to optometry & what it teaches about the value of flexibility.
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6.4KProfessional Development5 Red Flags of an Unethical Employer
What to look out for to ensure your practice is ethical.
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4.0KGeneral Management21st Century Cures Act: Key Actions You Will Need to Take In Your Practice
The essential changes to how you practice stimulated by a new law.
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4.1KProfessional Development4 Reasons for an OD to Consider Fill-In Work
The perhaps surprising benefits of working as a fill-in OD.
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8.1KPatient EngagementThe Good & Bad: What a Retired OD Noticed as a Patient in 3 Offices
The best and worst of recent eyecare experiences.
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3.7KMyopia Management10 Myopia Management Actions to Take In Your Practice
Key actions to provide much-needed myopia management.
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9.0KPatient Engagement3 Most Powerful Exam Room Questions to Ask Patients
Facilitating powerful exchanges with patients in the exam room.
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3.4KProfessional Development3 Valuable Lessons I Have Learned From Other ODs
A few great insights one OD gained from colleagues.
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5.8KStaff Management5 Common Management Mistakes & How to Avoid Them
Management mishaps to steer clear of.
