All NULL Articles

• 2.7K

  News Briefs Archive

  Bausch + Lomb Expands Specialty Lens Business by Adding Alden Optical Laboratories

  Jan. 27, 2016: Bausch + Lomb has expanded its specialty lens business with the addition of Alden Optical Laboratories, Inc., a privately-held...

• ROB Archives

  Jan. 13, 2016

  New This Week Borrow Wisely in Your Practice Growth Plan Kenneth Daniels, OD, FAAO, Dipl. ABO, owner of See Life – Hopewell & Lambertville...

• 2.7K

  The Optometric Minute

  Building a Pediatrics & Vision Therapy Specialty

  Jan. 13, 2016: Jessi Lee, OD, advises doing a demographic analysis to locate an area with young families before building a specialty...

• ROB Archives

  Jan. 6, 2016

  New This Week Optimize Social Media to Grow Your Practice Justin Bazan, OD, recommends utilizing the full range of marketing tools that...

• 2.9K

  News Briefs Archive

  World Council of Optometry Publishes “Why Optometry?”

  Jan. 6, 2016: The World Council of Optometry has published “Why Optometry?” and “A Global Competency Based Model of the Scope of...

• ROB Archives

  Dec. 23, 2015

  New This Week Who Handles the Money in Your Practice? Ryan Powell, OD, the owner of Insight Eyecare Specialties, in the Kansas...

• ROB Archives

  Dec. 16, 2015

  New This Week Offer Superior Benefits with a Professional Employment Organization Kenneth Daniels, OD, FAAO, Dipl. ABO, recommends contracting with a Professional...

• 2.3K

  The Optometric Minute

  Who Handles the Money in Your Practice?

  Dec. 23, 2015: Ryan Powell, OD, the owner of Insight Eyecare Specialties, in the Kansas City, Mo., metro area, and Matthew Alpert,...

• ROB Archives

  Dec. 9, 2015

  New This Week Re-Thinking the Exam Lane Andrew Fader, of Eye Designs, demonstrates how new approaches to exam room design can enhance...

• 2.2K

  Staff Management

  ROB Power Packs 2015: Staff Management

  By ROB EditorsDec. 23, 2015In 2015, ROB featured articles offering guidance of the whole staff management cycle, from hiring, to performance and...

• 2.6K

  Frames

  Match Your Merchandise to Your Patients’ Individual Styles

  By Maria Higgins, ODJan. 6, 2016To succeed with a distinctive optical dispensary, train your opticians to recognize the personal styles of patients....

• ROB Archives

  Dec. 2, 2015

  New This Week Your Practice Mission Statement: 3 ODs Say  Live It & Breathe It A mission statement can help your practice...

• ROB Archives

  Nov. 25, 2015

  New This Week Show Patients Why Our Services Are Worth It Lisa Shin, OD, believes that ODs need to demonstrate the value...

• ROB Archives

  Nov. 18, 2015

  New This Week Define the Value of a Comprehensive Eye Exam Susy Yu, OD, MBA, FAAO, of Kaiser Permanente, cites three action...

• 2.3K

  The Optometric Minute

  Show Patients Why Our Services Are Worth It

  Nov. 25, 2015: Lisa Shin, OD, believes that ODs need to demonstrate the value of the services provided in a comprehensive eye...

• ROB Archives

  Nov. 11, 2015

  New This Week Capture Specialty Sales in Golf Lenses & Glass Lenses Master Optician Barry Santini and Andrew Karp of 20/20 and...

• 2.7K

  The Optometric Minute

  Define the Value of a Comprehensive Eye Exam

  Nov. 18, 2015: Susy Yu, OD, MBA, FAAO, of Kaiser Permanente, points to three challenge areas that provide high-growth opportunities for optometrists...

• ROB Archives

  Nov. 4, 2015

  New This Week Offer a Different Patient Experience with a Second Office Matthew Alpert, OD, reveals how opening a second office with...

• ROB Archives

  Oct. 28, 2015

  New This Week Buy Smart: Upgrade Economically with Used Equipment Kenneth Daniels, OD, FAAO, Dipl. ABO, says used equipment provides a cost-effective way...

• 3.3K

  News Briefs Archive

  RevolutionEHR Integrates with Essilor Visioffice and m’eyeFit Mirror

  Nov. 4, 2015: RevolutionEHR, a provider of cloud-based practice management and electronic health record software for the optometric community, announced the integration...

• 2.7K

  The Optometric Minute

  Offer a Different Patient Experience with a Second Office

  Nov. 4, 2015: Matthew Alpert, OD, owner of Alpert Vision Care, in Woodland Hills, Calif., and Wink Optometry in Calabasas, Calif., reveals...

• ROB Archives

  Oct. 21, 2015

  New This Week Winning Practice-Building Ideas from Outside Optometry Gary Gerber, OD, host of The Power Hour radio talk show, shares winning...

• 2.5K

  The Optometric Minute

  Buy Smart: Upgrade Economically with Used Equipment

  Oct. 28, 2015: Kenneth Daniels, OD, FAAO, Dipl. ABO, owner of See Life - Hopewell & Lambertville Eye Associates in Hopewell and Lambertville, N.J.,...

• ROB Archives

  Oct. 14, 2015

  New This Week Grow Your Practice in the Changing Landscape of Health Care Reform Harry Landsaw, OD, of Landsaw Eyecare, and a...

• ROB Archives

  Oct. 7, 2015

  New This Week Special ROB Roundtable: ODs Share Strategies on Presenting UV Protection Justin Bazan, OD, Cheryl G. Murphy, OD, and Kristin...

• 2.5K

  The Optometric Minute

  Grow Your Practice in the Changing Landscape of Health Care Reform

  Oct. 14, 2015: Harry Landsaw, OD, of Landsaw Eyecare in Tavernier Fla., and a Vision Source administrator in South Florida, says health care...

• ROB Archives

  Sept. 30, 2015

  New This Week Lessons Learned: Managing Multiple Locations Ryan Powell, OD, applies principles learned outside optometry in managing eight locations and 10...