Learn how to leverage social media to create a more profitable practice.
Cost-effectively showcasing your medical eyecare.
Help jump-starting marketing via live-streaming video.
Educating patients about the value you provide.
Re-thinking social-media marketing.
Taking a strategic approach to spurring growth in 2020.
Tips for maximizing FSA/HSA spending.
Tips for bringing more children into your practice.
The story behind one practice's successful rebranding.
The most profitable ways to market your practice.
Ideas to help you promote your practice this summer.
The winter, a perfect time for "cool" events.
Ideas for reaching out to your community.
How one OD is winning against online retail.
Marketing to prime back-to-school sales.
The big things to think through before choosing a practice name.
How to give back to your community & win new patients.
A technology to put more people in your exam chair.
Here's how to get the greatest ROI when marketing medical eyecare.
How to bring more Hispanic patients into your office.
Ideas for letting your community know about your services.
Why it may be worth offering a marketing internship in your practice.
How digital technology can boost your relationship with patients.
Strategies for winning against your fiercest competitors.
How to measure the effectiveness of social media posts.
How to market without putting your practice into legal jeopardy.
Learn how to use your practice data to compete with business rivals.