Differentiating in a sea of glasses & contact lens providers.
Easy ways to show patients why they should pick you over a competitor. By Alan P. Levitt, OD Dec. 13, 2023 Independent...
Targeting in-office medical service messaging to individual patient needs.
Examples of how 1 practice creatively markets itself.
Creative approaches to marketing that delivers results.
A practice setting that makes connecting to your community easy.
A novel approach to marketing using your practice's front lawn.
Recall messages that bring patients back for care & product purchases.
By ROB Editors When you launch services that many patients have never received before at an eye doctor’s office, like aesthetic optometry,...
Actions to take to keep patients coming back for more.
Marketing myopia management to spur practice & profitability growth.
Effective ways to market your aesthetic optometry services.
Help marketing--and preserving--your online reputation.
A solution that provides custom online marketing content.
Recall technology & approaches that work for dentists & can work for ODs.
Creating a more inclusive--and profitable--practice.
How to promote the availability of presbyopia drops.
How to get talking about your practice again and spurring visits.
Using special offers to help patients & generate greater revenues.
Ideas for attracting families with children to your practice.
Making the holiday season a time to reach out to your community.
Secrets to marketing digitally to Millennials to build your practice.
Sponsored Content By Ansel T. Johnson, OD Dec. 16, 2020 Your patients spend substantial personal time on Facebook and Instagram. That time,...
How to reduce no-shows for appointments, including what works & what doesn't.
Communication touch-points for both now and after the pandemic.
Examples of how to market your practice during an ongoing crisis.
Actions to take to get patients back into your office.