Maximizing the advantages of your in-person optical shop.
How to know when discounts will work & when not.
A practice owner shares why selling to PE still isn't for him.
April 10, 2019 Specialty contact lenses give your practice an opportunity to serve patients in serious need of visual solutions, while creating...
A way to do long-range planning & inspire staff.
Oct. 17, 2018 Hubble, an online subscription service for daily disposable contact lenses, is being widely marketed to your patients. Here are...
How scribes can alter efficiency & doctor-patient relations.
The many reasons some ODs choose NOT to sell to PE.
Practice improvements stemming from a doctor's shopping trip.
Steps to take to give Hubble a run for its money.
Strategies for winning against your fiercest competitors.
How to pull off an effective planning session with staff.