The many reasons to remain a generalist.
Building your business with innovative ideas from outside the industry.
Teaming with other healthcare providers to ensure the best patient outcomes. By James E. Grue, OD, Ronald P. Snyder, OD, FAAO, and...
What you can do to make DEI a reality in your office. By Bilal Ahmad, OD March 6, 2024 It’s one thing...
Improvements that skyrocket patient experience & optical sales.
Simple ways to stay on time throughout your day.
Keys to capturing contact-lens sales.
One source – focused on achieving your practice goals.
How soon is too soon to specialize?
Communicating to get both kids & parents on board.
Keys to launching a profitable cold-start practice.
Considering how best to manage patients & ourselves as we age.
How to beat competitors & bring in new patients.
Options for families that can't afford myopia management.
Investing in your team to make care & profitability soar.
Working with reps to cut costs, increase sales & add a new product.
Bringing expanding families into your practice.
Educating patients to help them try a transformative contact lens.
Employment guidelines essential for your practice to follow.
Effectively coding for essential dry eye services.
Key ways to put your practice on an even footing with online retailers.
Business ideas that can generate significant additional profitability.
Turning telephone shoppers into patients.
Freeing employees to focus on helping patients.
Lessening the burden of three major challenges in optometry.
A practice partner helping you deliver a high level of care.
Scheduling change that helps patients & bolsters per-patient revenue.