All insights from our editors Articles
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3From Our EditorsNew Year, New Money Mindset: Start Saving $28 Today for 10K In 2026
Save 10K this year with a new money mindset, and that’s just the beginning By Vittorio Mena, OD, MS Jan. 22, 2026...
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89From Our EditorsCreating an Accountability Chart for Optometric Practice
Use an accountability chart to empower your team with defined roles and responsibilities Jan. 15, 2026 By Thanh Mai, OD Imagine this:...
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389From Our EditorsFrom People to Process
Bethany Fishbein, OD Jan. 15, 2026 Process has been on my mind a lot lately. As we grow from two practices to...
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411From Our EditorsReframe and Rise: New Year, New Take on Staff Challenges
Change your mindset: reframe your approach to staff challenges Jan. 8, 2026 By Laurie Sorrenson, OD, FAAO, ABO Almost every optometrist I...
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425From Our EditorsBest Read In 2025: Insights From Our Editors
What you were reading in 2025: the best-read Insights From Our Editors By Maggie Fernandez Dec. 23, 2025 Review of Optometric Business...
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361From Our EditorsFinancial Defense Strategy Part 3: Prepare With Extra Coverage
By Vittorio Mena, OD, MS Dec. 22, 2025 Over the past few months, I’ve discussed how to develop your financial defense strategy...
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433From Our EditorsStart a Local Mastermind Group That Actually Lasts
By Thanh Mai, OD Dec. 17, 2025 Let’s be honest: at some point in your career, you’re not struggling because you don’t...
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486From Our EditorsGive Up Perfection: Delegate To Get Your Time Back
Consider a new approach and delegate to get your time back By Bethany Fishbein, OD Dec. 10, 2025 A colleague recently recommended...
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390From Our EditorsDon’t Trust Your Gut—Especially About Happiness at Work
Finding friends at work could be the key to happiness By Laurie Sorrenson, OD, FAAO, ABO Dec. 2, 2025 I recently read...
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593From Our EditorsInside The Numbers: Important Practice Metrics To Monitor For Growth
Consider these practice metrics to monitor as you look at 2025 performance and make goals for 2026 By Maggie Fernandez Nov. 26,...
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743From Our EditorsBusiness Books to Make Every Day Black Friday: 2025 Edition
Start your 2026 reading list with these business books for your practice By Vittorio Mena, OD, MS As a sports vision optometrist,...
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723From Our EditorsYou’re Overexplaining Myopia Management
Simplify myopia management conversations for better understanding By Thanh Mai, OD Most optometrists talk too much. Not because they don’t care—they care...
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779From Our EditorsThe Art of Undoing: Why Small Business Owners Should Embrace Mistakes
Learn lessons when you embrace mistakes By Bethany Fishbein, OD I tend to get a little obsessive about hobbies, and my latest...
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746From Our Editors2025 Wins and Fails: What Worked—and What Didn’t
Taking a look back at our wins and fails in 2025 By Laurie Sorrenson, OD, FAAO, ABO Nov. 4, 2025 “If everything...
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1.3KFrom Our EditorsPractical Paths to More Revenue
Four ODs detail practical paths to more revenue for their businesses By Maggie Fernandez Oct. 29, 2025 The end-of-year rush is almost...
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952From Our EditorsFinancial Defense Strategy Part 2: Term vs. Permanent Life Insurance
What to know about life insurance as a way to financially protect yourself, your loved ones and your practice By Vittorio Mena,...
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793From Our EditorsCase Presentation Strategies: Sell IPL and RF in Your Dry Eye Practice
Presentation strategies that convert interest to action for dry eye treatment By Thanh Mai, OD Oct. 15, 2025 Dry eye disease is...
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812From Our EditorsWhen “What’s Best For the Business” Isn’t Best For You
Filtering through business advice for what’s most applicable to you By Bethany Fishbein, OD Oct. 8, 2025 Whether you’ve been a practice...
