All featured Articles
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4.5KGeneral ManagementCreating a Winning Patient Experience for a Pandemic–and Well Beyond
Sponsored Content By Justin Manning, OD, MPH, FAAO This article is part of the six-part series, “Insights to Impact.” Articles in this...
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3.4KGeneral ManagementThe Flexible Financing Program Changing Our Customers’ Lives & Strengthening Our Business
Sponsored Content By Bill Butler Chief Operations Officer, Eyemart Express July 21, 2021 Your patients, like most of us, have been under...
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10.9KGeneral Management3 Actions that Took Us from a $750,000 to a $2.5 Million Practice
Decisions that can grow a practice to above $2 million annually.
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14.7KCoding and BillingCoding & Billing Flow Chart to Help You Maximize Your Reimbursement
Ensuring billing & coding is done correctly every time to maximize reimbursement.
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8.3KMedical ModelThe Aesthetic Optometry Medical Eyecare Projected to Comprise 30% of My Revenues in 3 Years
A way to profitably serve both aesthetic and medical eyecare needs.
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9.9KGeneral ManagementThe 1 Key to Creating a Multi-Million Dollar Practice
Building a $ million+ practice, including the key philosophy to keep in mind.
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4.2KMarketingTop 5 Tips For Improving Your Doctor Bios
Improving an essential part of your website.
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3.5KPatient EngagementWhy Patients Are In Your Chair & 4 Ways to Ensure They Leave Happy
By Diane Palombi, OD May 26, 2021 When you’re a practice owner, as I was for 12 years before retiring, it’s easy...
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5.8KInstrumentsA New Approach to the Old Problem of AMD
Sponsored Content By Tammy Tully, OD May 19, 2021 As eye doctors, our most important job is to protect patients—from cradle to...
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4.5KPatient Engagement3 Patient Pain Points I Am Growing My Practice By Addressing
By Clint Taylor, OD May 12, 2021 We want our patients to have positive, memorable experiences at our offices. To reach this...
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5.2KExpanding Your PracticeShould I Expand My Practice? 6 Signs It May Be Time.
By Ken Krivacic, OD, MBA April 28, 2021 How do you know when it’s time to expand your practice? Many practice owners...
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2.7KProfessional DevelopmentSix Degrees of Optometric Separation: My Most Powerful Professional Networking
By Benjamin Kachelman, OD April 21, 2021 Professional networking can take you to new heights as an optometrist. You can meet people...
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2.8KTelemedicineTelemedicine Research Findings: What Do We Know About How It Has Been Implemented in Optometry?
By John Sailer Editor-in-Chief Jobson Medical Information April 7, 2021 A new special report highlighting how telemedicine has been implemented in optometry...
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3.7KDry Eye And AestheticsThe Most Important Points About Coding for Ocular Surface Disease Treatment
By Tracy Doll, OD, FAAO March 31, 2021 This article is part of the special report, “Building Your Dry Eye Center of...
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3.9KPractice TransitionsThe Practice Buyer that Helped Me With Day-to-Day Operations So I Can Focus on My Patients
Sponsored Content The following is an excerpt from the special report, The Keplr Vision Difference. Click HERE to download the whole report....
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4.5KPractice TransitionsHeidi Q.T. Pham-Murphy: Eyecare Intern to Innovator
Sponsored Content By John Sailer March 10, 2021 From modest beginnings, Heidi Q.T. Pham-Murphy, OD, broke through cultural and socioeconomic barriers and...
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6.9KGeneral ManagementThe Low-Cost Practice Investments Projected to Add Up to an Extra $50,000+ This Year
By Maria Sampalis, OD Feb. 10, 2021 Like many of you, I am always looking for new ways to serve patients and...
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5.3KGeneral ManagementHow to Compete with Corporate Optometry
By Ken Krivacic, OD, MBA Dec. 30, 2020 I have been in private practice for over 30 years, and have had experience...
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12.4KInstrumentsThe 3 Instruments in My Practice Delivering the Best ROI
A practice owner shares his practice's most impactful instruments.
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8.0KStaff Management8 Secrets to Retaining Employees for 15+ Years
Tips for building a team likely to stick with you for many years.
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3.3KMarketingHow I Increased Engagement with My Practice’s Instagram Posts By 124%
Sponsored Content By Ansel T. Johnson, OD Dec. 16, 2020 Your patients spend substantial personal time on Facebook and Instagram. That time,...
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5.0KStaff Management6 Keys to a High-Performing, Long-Lasting Staff
Sponsored Content By Andre Lenoir, OD Dec. 9, 2020 Your employees are your greatest resource. As a practice owner for the last...
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4.4KGeneral ManagementOut-of-Pocket Patient Procedures: How to Make It a Bigger Part of Your Practice
Sponsored Content By Margery Weinstein Editor-in-Chief Review of Optometric Business Dec. 9, 2020 Patient self-pay procedures, such as myopia management and some...
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9.3KGeneral ManagementA Better Way for Practice Owners to Compensate Themselves
A new way to think of your compensation as practice owner.
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11.7KTelemedicineTelemedicine: 7 Steps to Implement It in Your Practice
Key steps to making tele-optometry work.
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3.4KMetricsThe Technology Supporting My Practice’s Progress Toward Recovery
Pointers on using dashboard management technology to improve practice profitability.
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3.4KMetricsThe Technology Helping Our Practice Stay on an Upward Trajectory
Sponsored Content By Larry Golson, OD Oct. 14, 2020 A practice primed for a high level of patient care and revenue growth...
