All eyewear Articles
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111News BriefsJobson Survey Explores Impact of Personalization in Optical Retail
A Jobson Optical Research survey for Vision Monday of nearly 150 U.S. optical professionals highlights the growing role of personalized experiences in...
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145LensesWhat’s Your Vision Worth? Why Our Practice Stands Behind Shamir
Sponsored Content Choosing premium optics and education to reduce remakes and retain patients By Justin Prasad, OD, Nancy Rubio and Stephanie Castorena...
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235News BriefsNew CLI Report on Generational Differences in Eye Care
Comprehensive report analyzing how Gen Z, Millennials and Gen X evaluate eye care professionals, practices and products, plus how to increase patient...
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110ResourcesMeet Essilor® Stellest® Lenses
Meet Essilor® Stellest® lenses, the first and only FDA market authorized spectacle lens to slow myopia progression in children*1. Click here to...
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575Staff ManagementAn Easily Overlooked Way to Boost Practice Efficiency and Patient Trust
The importance of spotlighting the role of your opticians By Andrew Bruce, LDO, ABOM, NCLEM, FCLSA Oct. 1, 2025 Most patients who...
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1.0KGeneral ManagementThe Personalized Vendor Partnerships Helping One Practice Thrive in Three Rural Communities
Two transformative vendor partnerships.
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1.3KNews BriefsWarby Parker’s New Big-Box Store Collaboration
A new eyewear retail collaboration.
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1.0KGeneral ManagementSpecific Ways to Leverage Vendor Reps to Increase Profitability
Turning vendor reps into your practice's best friends.
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1.6KFramesProfitably Executing a 400% Increase in Frame Selection
Creating a highly profitable optical.
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1.5KFramesInspire Patients to Say “YES” to the Specs Without It Feeling Salesy
Turning opticians into patient-pleasing, high-producing salespeople.
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1.3KNews BriefsNew Research: Purchase Factors Driving Online Contact Lens Searches
Contact lens purchase factors & consumer search trends.
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2.2KFramesThe Technology Powering Our Ability to Provide Eyewear & CL Quotes to Patients Super-Fast & Super-Accurately
Pricing technology to provide speedy, accurate price quotes.
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1.3KGeneral ManagementDetails on the Advertising You’re Up Against & Why Eyewear Sales Won’t Save You
Alternative to focusing on traditional eyewear sales.
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2.7KStaff ManagementChange the Patient Conversation from ‘Cost’ to ‘Savings’
Increasing optical sales through patient engagement.
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1.4KNews BriefsDoes “Made in the USA” Matter to Consumers Shopping for Eyewear?
Consumer Perceptions of Made in the USA Eyewear Report 2024
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8.3KFramesIn-House Frame Brand: The Optical Partner Facilitating 25% Year-Over-Year Revenue Growth
A new approach to frame inventory management.
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8.7KFramesDo These 4 Things & You Could Achieve a $1,400 Average Optical Sale
Simple ways to make a big, positive impact on optical sales.
