Importance of meibography in dry eye treatment By James E. Grue, OD, Ronald P. Snyder, OD, FAAO, and Jessica Heinke, OD Jan....
Optometry patient retention strategies By Mark Hinton, President and CEO of eYeFacilitate Jan. 15, 2025 We’re losing patients to internet retailers and...
Numbers-based look at the future of independent optometry.
Building a niche in specialty contact lenses for myopia control By Jason Carruthers, RO, FCLS(C) Jan. 8, 2025 In business, the journey...
Making contacts lenses a patient-pleasing profit center.
Alternative to focusing on traditional eyewear sales.
Zenni VR Vision Screener launch at Vision Expo West 2024
Expanding the reach of a national optical charity.
Dry eye practice investment & growth.