Mentoring that boosts patient care and ODs' careers.
Dry eye practice investment & growth.
Helping patients and creating a new profit center.
New insights into what your dry eye patients need from you.
Creating a dry eye “spa” in a place you probably wouldn’t expect it. By Marinda Hofacre, OD March 6, 2024 Building a...
Speeding cold-start growth with a suite of advanced eyecare technology.
Three winning additions to an independent practice.
Key actions to grow dry eye services and profitability.
Gauging our readers' level of involvement in aesthetics services.
Communicating the value of your out-of-pocket services.
Building a substantial dry eye practice without breaking the bank.
How soon is too soon to specialize?
Effectively coding for essential dry eye services.
A practice partner helping you deliver a high level of care.
An AMD & geographic atrophy tool kit.
A chance for consumers & ECPs to learn more about dry eye.
New technology offering a promising dry eye treatment option.
Targeting in-office medical service messaging to individual patient needs.
New help to launch and grow dry eye and aesthetics services.
At-home dry eye treatment changing treatment effectiveness & patient comfort.
New technologies to treat multiple eye conditions.
Treating blepharitis to take care of patients AND your business. By Laurie Sorrenson, OD, FAAO Sept. 20, 2023 Treating blepharitis has been...
A winning strategy for prescribing & selling nutraceuticals.
New treatment for demodex blephartis will soon be available.
Automated marketing to help you grow dry eye services.
Making the most of the current patient care & business moment.
What it takes to create a true 21st century patient experience.