All dispensary Articles
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2.9KStaff ManagementChange the Patient Conversation from ‘Cost’ to ‘Savings’
Increasing optical sales through patient engagement.
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5.7KFramesWhat Your Opticians Aren’t Telling You–that Could Be Costing You Thousands in Sales
Wisdom from opticians that can change sales trajectory.
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7.5KFrames3 Things to Teach Your Opticians to Double Multi-Pair Sales
Teaching opticians how to sell more multiple pairs of eyewear.
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6.2KFrames3 Eyewear Styling Strategies Proven to Increase Multi-Pair Sales 70%
A better way to train opticians to work with patients.
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7.2KMetrics2 Actions to Boost Eyewear Capture Rate & Add $75,000 Annually to Your Practice
Try doing these two things to change your capture rate for the better.
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Finances
The Resource that is a Key Contributor to My 88% Eyewear Capture Rate
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
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7.6KFramesThe Optical Resource Spurring Efficiency, Lowering Costs & Powering More Sales
A practice resource that could spur great profitability.
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2.9KOffice Design3 Ways to Create the Kind of Office Where Patients will WANT to Buy Eyewear
Sponsored Content By ROB Editors Your patients want to buy from you–if you have both an eyewear selection and optical that works...
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2.3KGeneral Management5 Ways We Are Boosting Eyewear Capture Rate to Ensure a Strong Practice
Boosting Eyewear Capture Rate Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous...
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4.7KGeneral Management3 Technologies that Will Change How Patients Experience Your Practice
Additions to your practice that will transform the patient experience.
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6.6KFramesThe Software that Increased My Premium Eyewear Capture Rate from 55% to 70%
Technology that makes capture rates soar.
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8.9KFramesDo These 4 Things & You Could Achieve a $1,400 Average Optical Sale
Simple ways to make a big, positive impact on optical sales.
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5.0KFramesDevelop a Specialty: Tinted Sportswear Lenses for Individual Sports
Provide specialized sports sunwear to patients.
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4.2KMetricsThe Most Impactful Optical Metrics My Practice Tracks
Tracking metrics to increase sales in the optical & become more profitable.
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7.9KWebinarsThe Art of the Trunk Show
A webinar that will show you how to create and deliver a top-selling trunk show.
