Strategies for bringing wayward CL patients back to your office.
An essential industry partner for a growing practice.
Teaching staff a new way of approaching CL sales.
Optimizing contact lens revenue strategies.
Optimizing ChatGPT to spur contact lens profitability.
Where can you continue expanding your contact lens services and sales?
Taking a deliberate approach to prescribing & selling contact lenses.
A way to boost CL sales & increase staff efficiency.
Having a CL ordering platform that almost serves as an additional employee.
By Laurie Sorrenson, OD, FAAO April 12, 2023 In my previous post, I discussed the first of two easy-win questions I ask...
By ROB Editors Jan. 18, 2023 The contact lens area of independent practices can be challenging, with practices competing against online retailers,...
The substantial impact to care & profitability of changing the CL conversation.
Specific strategies to use to increase profitability despite managed care.
How to sell more contact lenses & increase annual supply sales.
Actions to take to better compete as an independent.
Sponsored Content By ROB Editors & Brett Hagen, OD If you are measuring the profitability of your contact lens practice by the...
Small changes that sharply reduce COGS.
ODs are increasingly concerned about the impact Hubble is having on patients' eyes.
New opportunities for you to capture.
How an online contact lens ordering system can increase CL sales.
Changes spurred by the pandemic that will permanently benefit patients & practice.
An easy way to give patients the online CL shopping they want.
Feb. 26, 2020 Optometry is facing challenges from competitors like online retailers, optical chains and a new consumer mindset. People want their...
How Warby Parker may soon be impacting your CL business.
All the ways you can use patient financing to bolster contact lens sales.
What you need to do for, and say to, your contact lens patients.