Jan. 5, 2026 A Jobson Optical Research survey for Vision Monday of nearly 150 U.S. optical professionals highlights the growing role of...
Understand how to break down and monitor data.
Transformative contact lens ordering technology Sponsored Content By Jessica Crooker, OD Nov. 4, 2025 For years, I struggled to keep patient orders...
Managing costs in unstable economic times.
How to calculate for improvement your key capture rates.
Benchmarking to set meaningful goals.
Increasing sales with low-to-no cost strategies.
Price-quote software that makes it easier to capture sales.
Improvements that skyrocket patient experience & optical sales.
Lessening the burden of three major challenges in optometry.
Specific actions that increase eyewear capture rate.
A practice-changing technology.
Improvements that significantly boosted one practice's eyewear capture rate.
By ROB Editors Jan. 4, 2023 Capturing eyewear sales is a key to good patient care and practice profitability. Patients are unlikely...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
Try doing these two things to change your capture rate for the better.
Sponsored Content By ROB Editors & Laura DePoe, OD Independent practitioners are leaving money on the table. Take a look at these...
Sponsored Content By Mark Wright, OD, FCOVD Patients come to you for your expertise. They want the care and service you provide...
Conversations that can keep purchases inside your office.
Boosting Eyewear Capture Rate Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous...
Technology that makes capture rates soar.
Changes that move the needle on eyewear sales.
Conversations that move the needle on care & profitability.
Specific actions to take to significantly increase capture rate.
Key actions to keep sales from leaving your office.
A better way to serve patients & sell eyewear.
Practice-changing improvements boosting care & profitability.