News Briefs

OD Alliance and Major Vision Plan Provider Announce Vision Exam Rebate Increase

Doctor with patient illustrating new vision exam rebate available to PECAA Max members.

Photo credit: Getty Images

New eye exam rebate program

July 16, 2025

Professional Eye Care Associates of America (PECAA) and VSP Vision have enhanced their Vision Exam Rebate.

PECAA Max members can now receive an extra $5 rebate for every VSP commercial eye exam—bringing the total rebate to $15 per exam—for services paid between July 1 and December 31, 2025. Eligible practices can earn up to $60,000 in rebates this year, with the program now open to doctors in Texas. There are no spending requirements to participate.

Strong Financial Impact

More than 2,600 independent eye care practices have already tapped into over $45 million in rebates since the program’s July 2023 launch. With the enhanced rebate, current participants can boost their revenue even further by capitalizing on existing patient flow. PECAA Max members are currently reporting an average return on investment (ROI) exceeding 800%.

Details of the program, which does not include any spending requirements, may be found HERE.

Member Success Story

Natalie Ramirez, OD, FAAO, owner of Vision Care Center of Hawaii, praised the program: “The VSP Vision Exam Rebate through PECAA is helping private-practice doctors increase their bottom line and offset rising practice costs. The extra $10 per exam has really added up—and increasing the rebate to $15 makes it an even bigger advantage in today’s challenging environment.”

Leadership Perspectives

“PECAA and VSP Vision are fully committed to private-practice success,” said PECAA President Jonathan Worrall. “Economic uncertainty is a frequent pain point for practice owners. This increased rebate empowers members to invest in building strong, prosperous businesses—and we’re excited to extend the benefit to Texas doctors.” VSP Vision’s Chief Provider and Industry Solutions Officer Michelle Skinner added, “Today’s announcement underscores VSP’s pledge to accelerate support for private practice—from this rebate to our no-tariff price-increase commitments. We remain in it every step of the way with independent doctors.”

Learn More

PECAA members and non-members can find program details, eligibility requirements and information on joining the PECAA community at pecaa.com.

Read other recent news in Review of Optometric Business

To Top
Subscribe Today for Free...
And join more than 35,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.