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Learning more about what patients want from doctors.
June 26, 2024
The results of a recent survey by Jarrard revealed what is most important to patients.
According to Jarrard, there were four big takeaway points from the survey’s findings:
Convenience Attracts, but Trust Retains
“A referral from a trusted friend or relative is the top driver of PCP choice. Insurance coverage and convenience are also priorities when seeking care. Feeling seen and heard is the lynchpin of satisfaction. In fact, many would be willing to travel somewhat further to stay with their current PCP.”
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Providers Need to Straddle Two Worlds
“Patients value digital tools…and analog ones. People are evenly split on whether they’d prefer an in-person or virtual visit for their first interaction in an episode of care. Half prefer a phone call to schedule an appointment, compared to four in 10 who would choose scheduling online.”
Urgent Care is Filling the Convenience Gap
“Eight-in-10 have nearby access to an urgent care clinic. Just under half have used it in the past year. Of those who have used urgent care, they cite location and the ability to be seen quickly – including after hours – as the primary reasons for choosing it over a PCP or other provider.”
Patients Equate Experience with Quality
“For patients, “quality” is displayed not through technical metrics or awards, but through deeply personal, relationship-oriented delivery of care. A doctor who listens and a staff who cares are the top factors in building trust and creating a sense of quality care.”
