News Briefs

IDOC Launches Rewards Program for Engaged Members

Photo Credit: IDOC

Tier-based program unlocks up to $8,145 in annual member savings

Oct. 1, 2026

IDOC today launched IDOC Rewards, a new program that advances its purpose of empowering independent business owners to change lives through better sight. The program delivers financial savings to members who make the most of IDOC’s products and services, which are designed to help practices care for more patients, operate more efficiently and grow profitability. It launches as independent optometrists face growing competition from corporate chains, financial institutions and public organizations with interests across optical retail, manufacturing and vision benefits.

PROGRAM DETAILS

Members earn points for each qualifying program or service they use, such as becoming an IDOC Labs customer, adding a contact lens share program, enrolling in key vendor programs, using IDOC’s practice support services and attending Vision Forward, IDOC’s regional, education-focused networking events designed to help practices succeed. Points are calculated each quarter, and members are placed in the Gold or Platinum tier based on their current engagement.

“Independent business owners who leverage multiple IDOC services experience more strategic clarity, better operational support, and stronger peer insights,” said IDOC CEO Dave Brown. “In a market where almost everyone has another commercial interest, we have just one focus: helping independent optometrists succeed. When our members win, we win, and IDOC Rewards shares that value with the members who make the most of what we offer. That’s how, together, we empower independent business owners to change lives through better sight.”

Members who earn three points reach Gold status, which includes free IDOC Essential Membership and 10% off Books & Benchmarks and Optometry Marketing Services, for up to $4,074 in annual savings.

Members who earn four or more points reach Platinum status, which includes free IDOC Essential Membership, free Select or Vantage share program access and 25% off Books & Benchmarks and Optometry Marketing Services, for up to $8,145 in annual savings.

HOW TO EARN POINTS

Qualifying IDOC Rewards programs and services, and the points each earns, include:

For independent optometrist business owners still assessing which programs best fit their practice, IDOC’s Member Care Team is available to provide personalized guidance. To learn more, visit idoc.net/idoc-rewards-program.

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