Products & Treatments
Ocular Health & Wellness eResource Available Now
Health & Wellness eResource The Ocular Health & Wellness Education Initiative eResource, “Ocular Health and Wellness: It’s Evidence Based,” features articles by leaders in the field of ocular health and nutrition, and was spearheaded by Chief Clinical Editor Julie Poteet,...
Virtual Reality Comes to Eye Care
Virtual reality in eye care In addition to providing an in-depth description of the N3 VR experience, the newly released special report also covers the Neurolens Rewards program. A section on “How the Rewards Program Works” covers all the redemption...
Special Report: How to Combat Digital Vision Syndrome for Your Patients, Practice & Profession
Glasses that boost quality of life while using digital devices.
Building Your Dry Eye Center of Excellence
Dry Eye Center of Excellence With Dry Eye among the most common ocular diagnoses, it is imperative that every eye care professional incorporates this specialty into their practice. But how do you successfully add dry eye care to the services...
-
31Focused Training and Marketing Fuel Practice Growth With Essilor® Stellest®
Walman Optical and DONE4YOU Marketing offer support to make Essilor® Stellest® profitable June 10, 2026 After nearly three decades working in the...
-
53Rethinking Multifocal Success for Astigmatic Presbyopes
Finding new possibilities for challenging fits with NaturalVue® Enhanced Multifocal 1 Day By Anthony Giannotti, OD June 6, 2026 I’ve spent the...
-
57Georgia Lions Lighthouse Foundation Brings Exams and Glasses to Students
June 5, 2026 The Georgia Lions Lighthouse Foundation (GLLF) reports serving nearly 70,000 patients from July 2024 through June 2025. GLLF provided...
-
55A New Era of Health Data Exchange With USCDI v3
By Ronald P. Snyder, OD, FAAO May 28, 2026 During a recent visit to my internist’s office, I was handed a clipboard...
-
123Aesthetics for the Win: 3 Cutting-Edge Technologies My Patients Love
Pair aesthetics with dry eye care to impress and engage your patients By Nishi Mehdiratta, OD May 19, 2026 When I moved...
-
466Revenue Model Flips With New Focus on Dry Eye
By Sairah Malik, OD, and Dr. Sana Malik, OD May 14, 2026 When we rebranded as Pro-Optix Optometry & Dry Eye Center...
-
106Support vs. Sell To Protect Contact Lens Success, Preserve Revenue
Understanding the value of contact lens fittings and the support your patients need By Maria Sampalis, OD May 14, 2026 Selling contact...
-
147Boost Practice Efficiency With Reliable Recall and Verification
ABB Verify stands out for insurance verification and patient recall among other practice benefits By Eric Hammond, OD, and Laurie Sorrenson, OD,...
-
307Drive Loyalty With NaturalVue® Enhanced Multifocal for Astigmatic Presbyopes
Discover opportunities to help your patients with the NaturalVue® Enhanced Multifocal By Jeffrey Goldberg, OD May 5, 2026 For nearly 40 years...
-
161Small Enough to Care, Big Enough to Deliver
How IDOC Labs expands the power of the IDOC network for independent optometry April 29, 2026 Independent practices face a number of...
-
326The Silent Toric Dropout: No News Isn’t Always Good News
Don’t miss out on revenue and an opportunity to recapture the toric dropout By Sheetal Bhaga, OD April 24, 2026 It can...
-
203Know Your Green, Yellow and Red Patients to Boost Capture Rate
How two systems and team alignment guide patients seamlessly from exam to eyewear By Mikaela Bolding April 17, 2026 Capture rate does...
-
162AI-Driven Measurements Cut Remakes, Increase Premium Sales
Implement technology that delivers precise AI-driven measurements and trackable business impact By Isaac Stein March 31, 2026 My work as an account...
-
650Practice Re-Engineered: AI Elevates Dry Eye Clinic Efficiency
Discover the potential in using AI for dry eye care By Rana Taji, OD March 9, 2026 When I acquired my practice...
-
509The EASY Way Contact Lens Wear-and-Care Guidance Refreshed
March 2, 2026 Contact Lens Institute™ (CLI) has updated The EASY Way (Eyes, Awareness, Safety and You), its initiative that helps the...
-
700Turning Dry Eye Into a 7-Figure Growth Engine
By Celesta Ferreira, OD Feb. 23, 2026 A year into opening the doors to Cypress Optique in Cypress, Texas, I knew I...
-
404Advanced Imaging Improves Decisions and Patient Outcomes
From screening to surgery, advanced imaging streamlines exams and enhances diagnostics By Damon Dierker, OD, FAAO Feb. 23, 2026 Eye Surgeons of...
-
1.3KUsing a Data-Driven Approach to Evaluate Dry Eye Management Devices
By Ronald P. Snyder, OD, FAAO Feb. 3, 2026 Investing in dry eye management devices requires a strategic, well-informed approach. One of...
-
859Rebuilding a Practice Around Dry Eye Care
Embrace a medical optometric model including dry eye care to enhance your financial stability By Jeffrey S. Williams Jr., OD, Dipl ABO...
-
331Unlocking Custom Comfort with DELTA Design
Sponsored Content Jan. 20. 2026 Mile Brujic, OD, FAAO, has found the design of the DELTA Scleral lens to be both intuitive...
-
444Get Quotes Faster and Cut Onboarding Time 50% with Optical Software
Sponsored Content Optical software offers efficiencies with faster quotes for patients, training for staff By Jillian Geiger, OD; Darren Minnich, OD; and...
-
528An Essential Tool We Use to Keep Patients and Reorders in the Practice
Sponsored Content OD relies on MARLO as a trusted tool to capture contact lens reorders in her three offices By Jessilin Quint,...
-
673Driving Lab Performance Through Automation, Data and Rx-Universe
Sponsored Content Data and automation bring efficiencies to lab performance in big and small settings By Matthew Morrison Dec. 8, 2025 There’s...
-
521What’s Your Vision Worth? Why Our Practice Stands Behind Shamir
Sponsored Content Choosing premium optics and education to reduce remakes and retain patients By Justin Prasad, OD, Nancy Rubio and Stephanie Castorena...
-
747Clinically Validated Migraine Lenses Change Lives and Increase Revenue
Sponsored Content Change patients’ lives with clinically validated migraine lenses By Jodie Johnson, OD Dec. 8, 2025 I immediately thought of my...
-
655The Technology That Improved the Patient Experience and Boosted My Contact Lens Reorder Rate
Sponsored Content Contact lens ordering platform enhancing patient experience and providing strategic tools to support my patients’ needs By Janelle Davison, OD*...
-
1.3KSecond-Pair Sales Start in the Exam Room: 3 Strategies to Boost Conversions
Drive second-pair optical sales with intentional exam room messaging and coordinated handoffs By Josie Ziegler, OD Dec. 1, 2025 When I made...
