Ideas for letting your community know about your services.
Why it may be worth offering a marketing internship in your practice.
These questions will take your care to the next level.
How to ensure your patients get the treatments they need.
How digital technology can boost your relationship with patients.
Strategies for winning against your fiercest competitors.
How to market without putting your practice into legal jeopardy.
Learn how to use your practice data to compete with business rivals.
How to smoothly--and safely--drop toxic patients.
Tips for turning your practice around with a re-branding.
Ways to market your practice that you may be overlooking.
Speak in terms that communicate all that you do.
Don't let "little things" wreck your patients' in-office experience.
Tips for making your recall soar.
Three conversations to have with your patients.
By Suzanne LaKamp, OD, FAAO Jan. 31, 2018 When prescribing treatment plans to patients, we try to fully educate them. However, many...
The best way to determine if your marketing is worth the spend.
How to talk to your patients about presbyopia correction options.
Tips for safely & effectively using telehealth.
Respond strategically to negative reviews.
Ideas to ring in the New Year with optical profits.