Sept. 11, 2019 Success with myopia management relies on your ability to educate patients and their parents on the value of the...
Sept. 4, 2019 Your timeline for exiting practice can be just as important to consider as sale price. Factors like how long...
August 28, 2019 Your ability to optimize office space can make the difference between efficiently offering all of the services you seek...
August 21, 2019 Pediatric patients have special needs that a practice must accommodate and build growth around. Nathan Bonilla-Warford, OD, of Tampa,...
The array of choices open to today's ODs.
August 7, 2019 As Vision Source approaches 30 years as a leading OD alliance, Vision Source practices are outpacing other practices in...
July 31, 2019 Contact lens materials and designs require continuous improvement, as changing conditions and new usage patterns encroach on comfort and...
July 24, 2019 Telehealth has enormous potential to broaden and alter the delivery of eyecare—and those changes already have begun. This ROB...
July 17, 2019 Mark Wright, OD, FCOVD, ROB Professional Editor outlines the critical issues and strategies for a successful practice transition. From...
July 10, 2019 It’s a competitive marketplace for independent practices to survive and thrive. Greg Groenenman, Vision Source Vice President of Business Development,...
June 26, 2019 Launching a career in optometry later in life has advantages, including professional experience that can aid practice management. Kathy...
June 19, 2019 When Katie Greiner, OD, approached the leaders of her MD/OD practice about developing new eyecare services, she found them...
June 12, 2019 An optometric alliance can provide new practices with key resources and cost-saving opportunities. Here’s how one doctor made the...
June 5, 2019 “A good OD can un-sell any patient,” goes the old joke. But, in fact, ODs hold the power to...
May 29, 2019 Most patients say, “Doctor, I have a problem.” But what if they asked, instead: “What is my full visual...
May 22, 2019 Taking over a practice with a rich family history has its benefits and challenges. See how one OD has...
May 15, 2019 If your marketing and promotional efforts are successful, you may find yourself bursting at the seams with patients and...
May 1, 2019 The VM Summit, “Decoding the Consumer,” highlighted opportunities to enhance the collection and application of patient data toward improving...
April 24, 2019 Steve Vargo, OD, of IDOC, advises that practices lacking strong, well-thought-out leadership will fall prey to default leadership that...
April 17, 2019 There are great practice-building opportunities for optometrists in dry eye, myopia management, concussion therapy and early detection of Alzheimer’s...
April 10, 2019 Specialty contact lenses give your practice an opportunity to serve patients in serious need of visual solutions, while creating...
April 3, 2019 Hospitals offer optometrists the chance to be part of a health-care team providing optometric medical care for the patient....
March 27, 2019 Vision Expo East in New York City offered a glimpse of current patient needs, and the many coming technologies ...
March 20, 2019 Richard Edlow, OD, “The Eyeconomist,” shares a data-based analysis showing that only about one-fourth of ODs are meeting the...
Richard Edlow, OD, known as “The Eyeconomist,” provides a forecast of where growth will be found for optometry over the next 15...
March 6, 2019 ODs generally try to drive practice growth by increasing exam volume, but high volume for fixed or declining reimbursement...
Feb. 13, 2019 Barry Tannen, OD, FCOVD, describes how he is changing the focus and business structure of his 30-year-old practice–away from...