Insights From Our Editors

How Well Are You Serving Glaucoma Patients?

By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD

Jan. 17, 2018

Do you know how to build your glaucoma practice to ensure glaucoma suspects, and those diagnosed with the disease, receive the care you need? In the process of serving these patients, you also have the opportunity to build revenues. January is Glaucoma Awareness Month. No time like the present to improve your glaucoma services.

What visuals could you use in your practice and on your social media to increase your glaucoma practice? There are quite a few facts about glaucoma that you know but your patients do not. Visuals are a great way to communicate this information.

Follow these rules to have the best communications with your patients and people who could become your patients.

Now that you know what to do, go and do it.

Don’t stop with Glaucoma Awareness Month. Look for new marketing messages each month for the year. Click here for suggestions for the rest of the year .

Finally, don’t get rid of your old messages, save them for use again next January.

To Top
  
Subscribe Today Free...
And join more than 25,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.
YOUR EMAIL
FIRST NAME
LAST NAME
  
Subscribe Today Free...
And join more than 25,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.
YOUR EMAIL
FIRST NAME
LAST NAME
Subscribe Today for Free...
And join more than 25,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.
Subscribe Today for Free...
And join more than 25,000 optometric colleagues who have made Review of Optometric Business their daily business advisor.