March 9, 2016: Sonomed Escalon is introducing VisionFit, an electronic, tunable, all-in one, solid state, mobile and wearable system of lenses developed...
2.4K
News Briefs Archive
Vision Source Teams With Two Health Centers
March 9, 2016: Vision Source is collaborating with UCHealth Eye Center to provide greater access to enhanced vision care services for 35,000...
3.4K
Marketing
Multi-Channel Marketing: Seven Steps to Building Your Practice
Market on all fronts to reach old and new patients.
1.9K
The Optometric Minute
To Engage Staff, Share How You Are Doing
Feb. 24, 2016: Michael A. Kling, OD, owner of Invision Optometry in San Diego, Calif., encourages practices to track key practice performance...
2.5K
The Optometric Minute
How to Make the Most of an Optometric Meeting
Feb. 17, 2016: Ted McElroy, OD, sets goals, takes along staff and allows time to exchange ideas with colleagues when he attends...
By Mary E. Boname, OD, FAAOMarch 2, 2016A primarily private-pay practice can offer a steadier stream of income, and can allow you...
1.9K
The Optometric Minute
Present a Unified Practice Message About Comprehensive Eyecare
Feb. 10, 2016: Brian Chou, OD, FAAO, explains how his practice presents a unified message about comprehensive eyecare. The practice web site...
2.5K
The Optometric Minute
Highlights from the Leadership OD Retreat
Feb. 3, 2016: Mike Rothschild, OD, founder of Leadership OD, believes that all practices face similar challenges in engaging and empowering staff...
2.4K
News Briefs Archive
CareCredit To Promote Patient Financing on AllAboutVision.com
Feb. 3, 2016: CareCredit and AllAboutVision.com, an online consumer educational resource for eye health and vision correction options, announced an exclusive advertising...
2.1K
Finances
Purchase Your Office Space for Investment & Work/Life Balance
Choose the ideal office space--and profit.
2.6K
Medical Model
Nine Ways to Market Your Medical Eyecare Services
By Thuy-Lan Nguyen, ODFeb. 10, 2016Medical model optometry holds tremendous growth potential for your practice, so let patients know that you provide...
2.1K
Insights From Our Editors
Market Opportunity: Emphasize Importance of Annual Comprehensive Exam
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJan. 27, 2016It’s time to reconsider how you educate your community about the...
1.8K
Finances
From Practice Owner to Employed OD: Would it Work for You?
By Diane Palombi, ODJan. 27, 2016Going from practice owner to employed OD is increasingly common. It can be a great opportunity, or it...
2.9K
Finances
Five Steps to Better Manage Your Finances
By Adam Cmelja, President of Integrated Planning & Wealth ManagementFeb. 3, 2016Apply proven management techniques to improve your practice's finances. Here are...
4.2K
Finances
Practice Ownership: Is it as Good as You Thought It Would Be?
By Chad Fleming, OD, FAAOFeb. 3, 2016Practice ownership is a goal for many young ODs. But is it all it's cracked up...
4.2K
Office Environment
Evaluate Your Office Environment from Your Patient’s Perspective
See how your office feels to patients--and improve for growth.
4.3K
News Briefs Archive
IDOC Acquires PRIMA Eye Group
Jan. 13, 2016: Independent Doctors of Optometric Care (IDOC, LLC), an optometric practice development organization, has acquired PRIMA Eye Group, a consulting...
4.2K
News Briefs Archive
Bausch + Lomb Named an Elite Vendor with Vision Source
Jan. 13, 2016: Bausch + Lomb announced a new partnership with Vision Source, which named Bausch + Lomb as an elite vendor...
2.4K
The Optometric Minute
Borrow Wisely in Your Practice Growth Plan
Jan. 13, 2016: Kenneth Daniels, OD, FAAO, Dipl. ABO, owner of See Life - Hopewell & Lambertville Eye Associates in Hopewell and Lambertville, N.J.,...
2.4K
Finances
Retirement Planning Made Easy for AOA Members
By Peter PolovskySPONSORED CONTENTJan. 20, 2016Providing retirement planning options for yourself, and for your staff, is economical and easy for AOA members...
1.9K
Insights From Our Editors
Market Opportunity: Educate Your Community About What You Do
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJan. 6, 2016You may have some work to do educating your community about...
2.1K
Finances
Six Ways to Stay on Budget When Expanding Office Space
How to profitably expand your office space.
2.2K
Finances
How to Interview Practices You Would Like to Work For
By Cheryl G. Murphy, ODDec. 23, 2015Do you know what you're looking for in an employer? Create a checklist for what you...
2.0K
Finances
ROB Power Packs 2015: Top 5 ROI Winners for Your Practice
By ROB EditorsDec. 23, 2015Your practice faces challenges--and revenue growth opportunities--every day. Here are some of the ways top ROB contributors are...
4.1K
Social Media
How to Measure ROI on Your Practice Facebook Page
Find out how effective your practice Facebook page is.
1.9K
Finances
ROB Power Packs 2015: Change Management
By ROB EditorsDec. 23, 2015The past year saw nuggets of successful change shared on topics ranging from optimizing new technology to better...