Your patients want good eye health, vision & to look good, too.
Warby Parker is expanding its capabilities. Are you ready to compete?
Take a hint from patients on what they need & will buy.
Clean up your costliest coding mistakes.
How to beat the Warby Parkers & Hubbles of the world.
Learn how to create a budget to plan for greater profitability.
Make more profitable decisions for your practice.
Train staff to address patients' top questions.
Improved IOL options to share with cataract patients.
How to legally protect your practice when adding new services.
Get your finances--and vision in place--for a new practice.
Do you have what it takes to recruit talented Millennial doctors?
Medical missions do good, and keep you inspired as a doctor.
Learn how to create and use a P&L.
Eight technology upgrades to boost your office's efficiency.
A new treatment for patients and practice growth.
Help patients make the right choice in lens care products.
A better way to understand your profitability.
How your practice should be more like the Masters.
A second language can be what your practice needs to grow.
Empower employees to better your practice.
Pinpoint ways to increase your revenue-per-comprehensive exam.
How to make every day with patients a learning experience.
By Jerome A. Legerton, OD, MS, MBA, FAAO August 9, 2017 As ODs, we tend to think like ODs. Our optometric training...
How one practice is profitably surviving managed care.
Key places to cut costs and increase profitability.
What it takes to create a profitable dry eye center.