ROB Professional Editors Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD, share their insights of how to ensure accurate coding that results in swift, high reimbursement.
Show patients you do more than just glasses and contacts.
Tips for tapping the opportunities of freelance optometry.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 27, 2018 As a doctor, you may confront difficult questions, for...
Find out how well your staff is doing for your patients & practice.
Why LASIK patients may not be as happy as you think.
Key places to cut costs and increase profitability.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 20, 2018 Working toward practice ownership is the most profitable career...
Advancements in specialty contact lenses may soon be coming.
Why to give staff feedback on an ongoing basis.
Top tips for coding for fundus photography.
Lasers from eyes may become a reality.
A few changes that can bring big rewards to your practice.
New messaging from Alcon to your patients.
How to predict the behavior of your staff & patients--and yourself.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 13, 2018 Do you know the kinds of marketing, and optical...
A new potential opportunity for integrative eyecare.
Artificial intelligence gives you a new tool to fight blindness.
Here's how to get more money for your practice.
Tips for creating your most productive staff.
Exit interviews of out-going employees shows you areas for improvement.
What you need to know about creating & using KPIs.
By John D. Marvin June 6, 2018 Starting a practice cold, and making it a profitable success, is daunting. It takes careful...
Why it's worth having--and being--a mentor.
Another telemedicine provider is gaining traction.
The opportunity to serve dry eye patients is greatly expanding.
How women can overcome the "social cost" challenge.
Key ways to create primary care co-management relationships.