The big things to think through before choosing a practice name.
A technology to put more people in your exam chair.
By Brooke Schaeffer-Kaplan, OD Sept. 12, 2018 Local charity events enable your practice to give back to your community, and provide you...
Ways to market your practice that you may be overlooking.
How to talk to your patients about presbyopia correction options.
Tips for creating a private-pay-only practice--while putting patients first.
Tips for ensuring patients have a positive experience.
Make your office experience worth returning to.
Know what patients see first, and how to make it a welcome sight.
How to create happy patients who refer friends and family.
Changes you can make to increase patient volume.
Improve your office while sticking to your budget.
Here's how to get the greatest ROI when marketing medical eyecare.
Story of an office-space purchase and remodeling that transformed a practice.
How to keep patient flow moving--while delivering high-quality care.
The key conversations to have with patients to boost care & profitability.
How to bring more Hispanic patients into your office.
Strategies for winning against your fiercest competitors.
Tips for making your recall soar.
By Asma Alsalameh, OD July 18, 2018 As an OD with a new corporate sublease in a Target, I was looking for...
Ideas for letting your community know about your services.
What Millennials most want from your practice.
Low-cost changes can make a huge difference to profitability.
These questions will take your care to the next level.
How to make patients feel at home--and ready to shop.
How to ensure your patients get the treatments they need.
Speed up patient visits, and create more time for shopping.