What your patients need to know about Hubble.
Tips from a practice that has made contact lenses hugely profitable.
Tips on capturing more of the prescriptions you write.
Learn when to go hard, and when soft, in selling eyewear.
By Anita Mizrachi, Licensed Optician Nov. 29, 2017 Patients have diverse tastes and needs, so it makes sense to stock your...
Sponsored Content By Evan Pritchett, OD Nov. 29, 2017 Custom visual solutions from premium spectacle lenses is a practice differentiator. It sets...
Educate patients about the dangers of blue light, and offer eyewear solutions.
Act now to capture round two of back-to-school sales.
Do these things to ensure your optical promotions pay off.
Sponsored Content By VisionWeb Nov. 15, 2017 Making the choice to switch EHR software providers is not a decision that many ODs...
These small changes can make your CL business grow substantially.
Tips to prescribe & sell more sports lenses.
The weather's cooling down--so heat up sunwear sales.
What you need to tell teens and parents about contacts.
Let parents know why & how to protect children's eyes from the sun.
Top ways to capture adaptive lens sales.
Sponsored Content By Thomas F. Steiner Nov. 1, 2017 You have the chance to provide better care to patients, while increasing revenues....
How to make your frame board a patient-pleasing money-maker.
Instruments that are worth every dime--and then some.
Create and use a process to smartly add instrumentation.
A winning formula for selling more sunwear.
Educate patients about the benefits of prescription sunwear.
Try these winning optical events to both help patients & increase revenues.
Make it more likely that patients buy from you.
Help patients make the right choice in lens care products.
Sept. 20, 2017 Personalized progressive lenses are gaining acceptance, and even popularity, among patients, results from Jobson Optical Group’s 2017 Premium Lenses...
How to sell sunwear all year--even in January.