Barbara Wright, of Barbara Wright Design, advises that, when considering a new space for your office and dispensary, take a critical look...
2.5K
When Recruiting Top Talent, “Advertise” Your Practice!
Brad McCorkle, CEO of Local Eye Site, advises practices to "advertise" the best attributes of their practice and community when recruiting top...
2.6K
The Intersection of High Tech & Optics
At the 2014 International Consumer Electronics Show in Las Vegas, Jobson editor Andrew Karp previewed a host of high-tech optical devices. Whether...
2.1K
Utilize Online Tools for Hiring Well
Alex Slater, director of operations for Local Eye Site, outlines the advantages of online hiring sites that are industry-specific. This platform works...
2.8K
Set Goals for Optometric Success
Nathan Hayes of Prima Eye Group says that there are many definitions of success in optometric practice. OD-owners, in determining their own...
5.2K
Conduct a HIPAA Risk Assessment
Wes Strickling, CEO of Codex Techworks in Columbus, Ohio, reminds ODs of the impending enforcement date for the HIPAA Omnibus Rule on...
4.0K
Elements of a Well-Planned Office and Dispensary
Barbara Wright of Barbara Wright Design illustrates the elements of a well-planned office and dispensary, in which sophisticated design is adapted to...
2.8K
Leverage the UV Consumer Awareness Campaign
Ed Greene, CEO of The Vision Council, outlines the ongoing consumer awareness campaign that is designed to raise awareness of how quality...
2.5K
Manage Staff Like a Professional
Rebecca Johnson, CPOT, COT, COE, director of VHR-Advisor, discusses how to manage staff like a professional. The first step is to create...
1.8K
Opportunities in Eyewear Technology: Wearable Computers
Andrew Karp, group editor Lenses and Technology for Jobson Optical Group, describes innovative eyewear that involves electronics. This includes "wearable computers" that...
2.3K
New Technologies–and Opportunities–in Eyewear: Sports
Andrew Karp, group editor Lenses and Technology for the Jobson Optical Group, describes new eyewear with computerized components. Part 1 in this...
2.9K
Implement Smart Marketing to Your Patient Base
Laura George, director of marketing at Draisin Vision Group, in Charleston, SC, describes creative marketing ideas that have worked for their large...
3.2K
Designing an Office with a Feeling
Barbara L. Wright, CID, of Barbara Wright Designs, describes how she designed and created a concept-based eyecare office and optical dispensary for...
3.6K
Building a Practice with Design
Thao Truong, OD, of ForSight Eye Center in Cumming, GA, had specific design elements built into her exam rooms, contact lens area...
4.4K
Office Design Gives Your Practice a Competitive Edge
Barbara L. Wright, CID, of Barbara Wright Design, created a new office for Thao Truong, OD, of ForSight Eye Center in Cumming,...